Marketing Channels
Marketing Tasks
Marketing Organization
Marketing Frameworks and Tools
Branding
Useful Resources
Huffman: The Growth Marketer's Playbook
Pragmatic guide to marketing tasks in a growing startup
Moore: Crossing the Chasm
A timeless classic of tech marketing
Ries: The Lean Startup
This general guide on how to build a startup using lean resources contains many useful marketing strategies as well.
Developer Markepear
btov portfolio company Neptune.ai has developed an amazing machine for marketing to developers. They rank higher than Amazon on Google search for many of their MLOps keyords, for example. In his blog, Neptune head of marketing (and data scientist) Jakub Czakon shares many of his secrets.